LIVERTA's Purify collection heads to Paris Fashion Week

Chilean designer María Pía Cornejo will present LIVERTA®’s Purify SS27 collection at Paris Fashion Week from Oct. 1-4 at the Pavillon Dauphine. The show marks her official debut in Paris and extends her concept-driven approach to fashion as wearable art.

Why it matters: - María Pía Cornejo is bringing LIVERTA® to one of fashion’s most visible stages, giving the Chilean label a broader international platform. - The Paris debut could expand the brand’s reach beyond previous showings in Vancouver, New York and Milan. - The presentation leans into fashion as art, which may help LIVERTA® stand out in a crowded runway calendar.

What happened: - María Pía Cornejo will present Purify SS27 during Paris Fashion Week from Oct. 1-4. - The runway show will take place at the Pavillon Dauphine in Paris. - Fashion Week Studio is producing the show. - DIRAC is co-financing the presentation.

The details: - LIVERTA® describes Purify as a conceptual collection that treats clothing as wearable sculpture and active meditation. - The collection draws on water consciousness, quantum philosophy and the geometry of water crystal formation. - The designs use structured, opaque fabrics alongside textile sculptures treated with resin to suggest fluid contours and wave-like movement. - Hand-embroidered architectural details are part of the collection’s construction. - Cornejo said the brand wants to turn the runway into a space of clarity, renewal and emotional connection. - Cornejo also said LIVERTA® sees fashion as a wearable art form that can inspire reflection and human evolution. - The Paris presentation will include fluid lighting and an ambient electronic soundscape. - Cornejo composed the soundscape with support from artificial intelligence. - The event will be held in the Pavillon Dauphine, a Belle Époque-inspired venue beside the Bois de Boulogne.

Between the lines: - The production is designed to feel more like an immersive art ritual than a standard fashion show. - The use of AI in the soundtrack adds a contemporary technology angle to a collection centered on spirituality and nature. - The brand is positioning itself in the growing lane of experiential fashion, where presentation is part of the message.

What's next: - LIVERTA® will introduce Purify to the Paris audience during the Oct. 1-4 runway window. - The Paris debut may set up further international exposure for María Pía Cornejo’s work. - More information is available on the designer's website.